Out Brand Them® | Conversion-Driven Design Studio for DTC Brands

We're the award-winning design studio that is the death of boring e-commerce brands. We transform your Shopify & Klaviyo into conversion powerhouses (that look incredible).

DOES THIS SOUND LIKE YOU?

Low Conversion, High Spend

You’re paying for traffic, but sales don’t match. The clicks are coming in, the orders aren’t.

Outgrown Your DIY Build

Your business has evolved, but your Shopify theme hasn’t. What worked when you were scrappy is now holding you back.

Pretty but Not Profitable

Maybe you’ve already worked with a designer or agency, but the site looks good without moving the needle on conversions.

Abandoned Carts Everywhere

Shoppers drop off at checkout because the experience is clunky, confusing, or not mobile-first.

Off-Brand Website

Your site doesn’t reflect your brand’s personality or value. It looks dated, generic, or like every other Shopify store.

No Email Flows

Without Klaviyo flows, you’re missing 25–40% of potential revenue. Abandoned carts, winbacks, and welcome series should be working for you 24/7.

Mobile Nightmare

Your site looks fine on desktop, but on mobile (where most of your traffic is) it’s slow, clunky, and impossible to shop.

Confusing Navigation

Customers can’t find what they’re looking for. Too many tabs, dropdowns, or dead ends mean lost sales.

No Storytelling

Your products are good, but your website doesn’t explain why they matter. Visitors leave without understanding your value.

Hard-to-Use Checkout

Your checkout feels like paperwork instead of a frictionless buying experience. Every extra step = another lost customer.

Generic Popups

Your email capture strategy is “10% off” and nothing else. Customers don’t care, so they don’t sign up.

No Social Proof

No reviews, no UGC, no trust signals. If people can’t see others loving your product, they won’t buy.

Flat Product Pages

Your PDPs read like spec sheets instead of persuasion machines. No benefits, no proof, no urgency.

Analytics Chaos

You don’t actually know what’s working. Tracking is messy or missing, so you’re guessing instead of scaling.

Founder Overload

You’re trying to DIY everything — design, emails, ads — and none of it is optimized. Growth feels like spinning wheels.

Transform your identity

Use versatile typography to convey your story—select from various typefaces or add your own.

WHAT OUR CLIENTS SAY

"What impressed us most wasn’t just the creative work, but the way the entire process was run. Everything was organized, transparent, and shockingly efficient. Our traffic started sticking, email sign-ups finally made sense, and customers began moving through the funnel without friction."

FOR UNIQC-II | Luxury, wellness drink brand

DESIGNED FOR MOBILE AND CONVERSION

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That One

Klaviyo Starter Kit

Email Marketing Setup

Krista Tranquila Studio

What we do

(01)

Shopify Website Design

Conversion-optimized, mobile-first Shopify sites that feel editorial and sell like hell.
→ UX strategy, premium theme customization, app integrations, storytelling-first layout

(02)

Klaviyo Starter Kit

Flows that print money while you sleep. You get 5 core automations, branded templates, popups, segmentation, retention strategy

(03)

Ongoing Email Marketing

We handle your campaigns, optimize your flows, and keep your audience buying month after month.

(04)

The Growth Audit

A strategic, high-impact audit that shows you exactly what’s holding your Shopify store back — and the exact steps to fix it.

(05)

Web Maintenance

Perfect for brands that want ongoing support, seasonal updates, and fresh creative — without taking on a full project.

Named Top
#10 Shopify
Developer

Out Brand Them was built on results — not hype. That’s why Sabina, our founder and creative director, was named one of ilovecreatives’ Top 10 Shopify Developers. We don’t build pretty placeholders — we build digital storefronts that move product, shift perception, and make your brand unignorable.

VIEW AWARD

In revenue generated across client websites and email flows — and counting.

$4.2M+

Of clients see higher conversions within 30 days of launching with us.

87%

4–6x lift in email revenue within 30 days using our Klaviyo Starter Kit flows.

4–6x

Projects crafted

108

Templates that look this good

Times we broke the rules

404

Guiding you every step of creative process.

Meredith Hudson

Sideline Bags | Klaviyo Starter Kit

"They asked the right questions to really understand the essence of my brand and my style and the final deliverables were ones that I am so proud to share with my current and future customers. Everything was loaded into Klaviyo so I didn't have to waste time figuring out how to do anything, and the session at the end of our project was so useful so that I could understand how to make changes myself moving forward. I felt supported and empowered at the same time. I'd recommend Out Brand Them services over and over again."

Deep Dive & Discovery

We start with a ruthless audit of your website and email marketing. What’s converting, what’s broken, and what’s leaving money on the table? We map your customer journey from ad click to checkout and uncover exactly where buyers drop off.

Strategy That Moves Revenue

Based on the audit, we create a clear action plan tailored to your brand. No cookie-cutter templates — just a strategy designed to fix leaks, increase conversions, and position your brand where it belongs. You’ll see what to prioritize now versus what can wait, so you’re not guessing where to spend time and budget.

Design with Purpose

Only then do we move into design. Every page, email flow, and popup is built to match your brand voice while being engineered for performance. It’s not about “making things pretty” — it’s about creating an experience that converts visitors into customers from day one.

03//

OUR VALUES

Founded by a Woman of Color

Representation matters. As a studio led by a woman of color, we bring fresh perspective and cultural awareness to every project. We’re built by a woman who knows the grind of scaling a brand. That perspective shapes everything we do — from strategy to design — with empathy and edge.

Conversion Focused

Your brand isn’t just a product, it’s a movement. We design with culture in mind so your story resonates with the right audience.We merge analytics with creativity, making sure every pixel serves a purpose — and every decision is backed by numbers.

Long Term Partnerships

We’re not here for quick wins and one-off projects. We build relationships that last, growing with your brand and acting as a creative partner you can count on through every stage.

Introducing: The Academy

How Founders Can Survive Social Media Without Losing Their Sanity

Most founders I work with feel the same: juggling ops, team, product, customers… and then being told to “post consistently.” The truth? Social media is a full-time job. But until you can afford to delegate, you need systems and tools that keep you visible without burning you out. Here’s your toolkit.

PDPs That Convert: The Shopify Product Page Playbook

Rebuild your Shopify product pages with the persuasion stack that actually converts.

The 7 Klaviyo Flows That Drive 30–45% of Email Revenue (With Templates)

Build these seven Klaviyo flows first — they’re the backbone of DTC email revenue.

How Founders Can Survive Social Media Without Losing Their Sanity

PDPs That Convert: The Shopify Product Page Playbook

Rebuild your Shopify product pages with the persuasion stack that actually converts.

The 7 Klaviyo Flows That Drive 30–45% of Email Revenue (With Templates)

Build these seven Klaviyo flows first — they’re the backbone of DTC email revenue.

05//

FAQ

Do you only work with Shopify brands?

Yes — Shopify is our platform of choice because it scales with you. We know it inside and out, which means faster builds, smarter integrations, and higher conversions.

Do you offer email marketing too?

Absolutely. We specialize in Klaviyo flows and campaigns that typically drive 25–40% of a brand’s revenue. Websites and emails go hand in hand — we do both.

Do you offer branding?

We don’t take on full brand identity projects anymore — our focus is Shopify websites and Klaviyo email marketing. That said, we do offer smaller brand support where it directly impacts conversions (things like typography, color systems, or a mini brand sheet). If you need full-scale branding, we’ll connect you with trusted partners while making sure your site and emails stay consistent.

Can we get started right away?

Yes and no. We book projects in advance, so most clients secure their spot a few weeks out. If you need to jump the line and start immediately, we can make it happen — but a rush fee applies.

What’s your pricing?

Our Klaviyo Starter Kit is $2,000 — it includes core flows, templates, and setup that usually drives 25–40% of a brand’s revenue. Website projects start at $3,500 and scale based on scope, integrations, and level of customization. Most clients invest between $5K–$10K for a full package that’s designed to convert.

Do you offer ongoing support?

Yes. Every project comes with one month of post-launch support, and you can add ongoing retainers for email, site maintenance, or growth strategy.

How big is your team?

We run a lean studio led by our Creative Director, with a trusted network of developers, designers, and strategists we bring in as needed. That means senior-level talent on every project — without bloated overhead.

How long does a project take?

Most websites are delivered in 4–6 weeks. Klaviyo projects are usually 2–3 weeks. We’ll give you a clear timeline upfront so you always know what’s happening and when.

Do you only work with female-founded brands?

While we’re female-founded and WOC-led, we work with any brand that aligns with our values and is ready to scale.

Shopify Web Design & Email Studio for Bold, Playful E-Comm Brands

We're the award-winning design studio that is the death of boring e-commerce brands. We transform your Shopify & Klaviyo into conversion powerhouses (that look incredible).

Guiding you every step of creative process.

Deep Dive & Discovery

Strategy That Moves Revenue

Design with Purpose